As mentioned above, everyone thinks they can sit down and bang out several thousand words for a new website. But once you sit down behind that keyboard, the enormity of the task that you must do hits you – and it is a bad feeling! Writing a website is like writing a book. So congrats Mr./Ms. Shakespeare, welcome to the world of Writer’s Block. LOL.
Website copywriting is a very difficult thing, in general, but even more so if it’s your first time. Or, if you have a full-time job to balance while copywriting.
We’ve done it hundreds of times (maybe more because we are old now) and we can do it for you.
The first step on a pre-existing site is a copy audit. Do we like all the words on the site currently? What needs editing? What content doesn’t exist yet but is sorely needed? What content can we create that would ease office workflows? We take all these factors, and many others, into consideration. Once determined, we keep the seed content and repurpose it based on your goals.
For a new website build, the sitemap is generally our guide. Based on the main sections/categories of the website (About, Products, etc.), we can determine what we need to write about and how long it needs to be.
The 3 man buckets of copywriting we’ve covered on this page are:
- Email Marketing
- Blog Writing
- Website Copywriting
We can help you with scoping your project and answer any of your most difficult questions.
Please contact us to get the conversation started.