Interesting Articles

Navigating Your Brand’s Future: What to Expect During a Mapping Session at Little Guy Branding

2024-06-17T17:33:59-05:00June 17th, 2024|Creative, Design, News & Updates, Interesting Articles, Marketing, Branding|

At Little Guy Branding, we specialize in building, protecting, and growing our clients' brands. Whether you're a small startup or a large corporation, we ensure you have a comprehensive understanding of branding, marketing, and advertising. We believe in providing a complete overview of these areas and our efforts before we start working together. Our [...]

Why Your Business needs a Brand Kit and How to Make it Happen

2024-05-29T16:08:58-05:00May 29th, 2024|Creative, Design, News & Updates, Interesting Articles, Social Media, Marketing, Branding|

No business owner wants to spend time, energy, and financial resources developing a logo and branding only to have it not be used correctly.  Using colors, fonts, and logo files inconsistently creates confusion and a lack of cohesion for your brand. On the other hand, maintaining consistency in your brand elements builds customer [...]

How Can I Efficiently Utilize Content Once It Has Been Created?

2024-02-23T12:07:18-06:00February 22nd, 2024|Creative, News & Updates, Interesting Articles, Social Media, Marketing, Branding|

Creating content is only half the battle in today's fast-paced digital world. The next challenge is maximizing its value and reach. Our answer to this challenge is encapsulated in a simple yet powerful acronym: C.O.R.E. — Create Once, Repurpose Everywhere. This approach emphasizes the importance of creating high-quality, versatile content that can be [...]

What exactly is “Content”? 

2024-02-22T17:14:02-06:00February 22nd, 2024|Creative, News & Updates, Interesting Articles, Social Media, Marketing, Branding|

Diversifying your content types is critical to engaging a public audience effectively. Each format has its strengths and can reach different segments of your audience. Here's a closer look at some of the most impactful types of content you can create: Blog Posts The backbone of many content strategies, blog posts can range [...]

Unlocking the Power of Content: Strategies for Engaging Public Audiences

2024-02-22T17:08:08-06:00February 22nd, 2024|Creative, News & Updates, Interesting Articles, Social Media, Marketing, Branding|

In the digital era, content isn’t just king; it's the currency of engagement in a bustling online marketplace. For brands, organizations, and individuals, managing this currency requires more than just creativity—it necessitates a strategic approach to content management tailored to public audiences. As we navigate the vast array of digital information, compelling content [...]

Combating the Surge in Facebook Spam: Proactive Measures for Your Business

2024-01-30T14:45:38-06:00January 30th, 2024|Interesting Articles, Social Media, Marketing, Branding|

If you're managing a Facebook Business Page or Account, the recent influx of spam might seem unrelenting. From phishing attempts via messages and tags to suspicious emails, what was once a mere annoyance has escalated into a full-blown digital deluge over the past year. These aren't just digital pests but potential threats that [...]

Why AI Content Generation Can’t Replace Human Copywriters

2023-06-05T14:19:07-05:00February 22nd, 2023|Creative, News & Updates, Interesting Articles, SEO, Marketing, Website Design|

Every day it seems like there’s some news story in the media or online advertising with vivid graphics touting the amazing power of AI content generation. It’s filled with promises of improving efficiency, helping you save time, and taking content creation off your to-do list. It can all be very tantalizing. Though you’re only right [...]

What is GA4 and Why You Need to Switch Google Analytics

2023-02-22T16:19:05-06:00February 22nd, 2023|News & Updates, Interesting Articles, Marketing|

Google continues to advance and evolve its suite of tools to help users and businesses make helpful connections. This includes updating Universal Analytics to the newest, fourth version of Google Analytics known as GA4. Though it isn’t just a slightly updated iteration with a few extra bells and whistles. GA4 has some major upgrades including [...]

What is OpenSea and How Does It Work With Metamask?

2021-11-05T13:08:12-05:00November 5th, 2021|Creative, News & Updates, Interesting Articles|

NFTs or Non-Fungible Tokes have become one of the most popular ways to transfer digital collectibles via secured blockchains. In this realm, OpenSea has become a decentralized marketplace for purchasing, selling, and transferring NFTs. OpenSea represents a cutting-edge platform for NFT collectors, private artists, investors, and traders to transfer digital assets. It seems poised to [...]

What is an NFT?

2021-11-05T12:58:29-05:00November 5th, 2021|Creative, Design, News & Updates, Interesting Articles|

There’s no doubt about it, cryptocurrency and other digital assets are on the rise. They offer a value promise that seems to outstrip the concepts of cash value. NFT rubs shoulders with a lot of popular cryptocurrencies, to the point that it is drawing considerable interest from a lot of sectors. What Does NFT Stand [...]

What Is An API And Why Does It Matter To You?

2021-11-04T15:48:41-05:00September 24th, 2021|Interesting Articles, Marketing, New Website Launch|

If you have been developing a new business website or you are embracing an updated redesign, then chances are you have heard the term API. Though exactly what it is and how it works can be a little hard to demystify. API is an acronym for Application Programming Interface. It is used by website developers [...]

The 20 Biggest Logo Designs of 2014

2016-11-14T22:48:05-06:00August 19th, 2015|Creative, Design, Interesting Articles|

Logo changes are a big deal, they drive your branding, keep your identity updated, and usually cost a lot of money to implement for large corporations. Are these logo changes worth it? On the day a new logo design is launched for a familiar brand, the first reactions are usually overwhelmingly negative. Once some time [...]

Top 50 Web Designers in Omaha

2016-11-14T22:48:05-06:00August 14th, 2015|News & Updates, Interesting Articles|

little guy design listed in Omaha's Top 50 Web Designers! Check out UpCity's Top 50 Web Designers in Omaha! Hint: There's a little man logo in there somewhere....Please share! Anyone looking for a high quality website on par with these other firms on the list for a more affordable budget, get in touch! Top 50 [...]

Is Your Website Mobile-Friendly? 3 Tools to Help You Prepare for Google’s Next Algorithm…

2016-11-14T22:48:08-06:00April 19th, 2015|Creative, Videos, News & Updates, Interesting Articles|

Are you ready for Google's latest algorithm update? Check out Google's Mobile-Friendly Test and make sure. If not, w can build you the perfect mobile-friendly website for your business. Google is about to update their algorithm again, and this time it could have a big impact on your business. I mean, really really big. [...]

3 Decades of .COM – How Things Have Changed

2016-11-14T22:48:10-06:00March 14th, 2015|Creative, Design, News & Updates, Interesting Articles|

2015 is the 30th anniversary of the first EVER dot.com registration. Thank you,www.symbolics.com! It’s borderline impossible these days to imagine a world without the web. Just think about it for a minute or two – no email, no social media, no streaming entertainment…pretty much nothing we’ve all come to take for granted. And this [...]